Director Regional Marketing, Oncology Opinion Leader Programs

Employer
Gilead Sciences
Location
Kansas City, KS
Posted
May 04, 2021
Closes
May 05, 2021
Ref
2110873579
Profession
Physician
Specialty
Oncology (Cancer)

Preparing for a Career Break

Job Description
Gilead Sciences is a biopharmaceutical company that discovers, develops, and commercializes innovative therapeutics in areas of unmet medical need. The companys mission is to advance the care of patients suffering from life-threatening diseases worldwide. Headquartered in Foster City, California, Gilead has operations in North America, Europe, and Australia. We are committed to transforming the promise of science and technology into therapies that can make a meaningful difference in patients' lives. We are passionate about advancing treatments for - and potentially curing - some of the world's most challenging and complex illnesses and bringing these scientific innovations to people in need. Focus on areas of high unmet needs, including HIV, HBV, HCV, Oncology, Inflammatory & Infectious diseases.

The Oncology Marketing, South Central Region- US role is an Associate Director or Director level position.

This is a foundational role in the expansion of the US Oncology marketing team for the growth and launch of TRODELVY (sacituzmab govitecan) in metastatic triple negative breast cancer (mTNBC), metastatic urothelial cancer (mUC) and hormone receptor positive metastatic breast cancer (HR+ mBC). The Director will assume a key role responsible for a multitude of OLP-related activities aimed at preparing the US commercial organization and the external marketplace for these important launches and growth opportunities in this emerging business unit for Gilead. The individual who assumes this role will be responsible for executing all activities of within the Regional Oncology team to support the ongoing launch activities.

Commercial and Cross-functional collaboration in executing the following:

Developing and executing the regional US thought leader engagement planning for TRODELVY across indications
Effectively translating scientific, clinical, and market research into actionable commercial activities
Leading the development and implementation of the Regional advisory board plan across academic, regional, and community Oncology HCPs
Establishing and maintaining relationships with key opinion leaders and Oncology medical associations
Development and execution of the Regional Conference plan for regional Oncology meetings
Building the strategic and operational readiness plans for the expanded Regional mBC and mUC speakers bureaus (nomination, training, content development, and monitoring)
Aiding in the development of Peer to Peer and Speaker Program educational content, such as slide decks and patient cases
Coordinating the development of Regional integrated unbranded and branded OLP tactics according to strategy and within agreed upon budgets
Facilitating approval for marketing materials through internal review process to ensure marketing activities follow compliance with regulatory and legal requirements
Developing and implementing processes for accurate measurement and evaluation of appropriate OLP activities
Participating in the annual brand planning process, leading development of the Regional OLP plan and budget
Cultivating relationships, manage, and provides direction and leadership to key agency partners to deliver on key strategic and tactical initiatives within timelines and allocated budget
Collaborating with HCP marketing team to ensure alignment of key messages and customer insights
reports
Leading or serving as a key commercial member on cross-functional initiatives, often with high visibility within the organization
Basic Qualifications:

High School Diploma and Fourteen Years Experience

OR

Associates Degree and Twelve Years Experience

OR

Bachelors Degree and Ten Years' Experience

OR

Masters Degree and Eight Years' Experience

OR

Ph.D. and Two Years' Experience

Preferred Qualifications:

3 years of pharmaceutical marketing experience
Launch experience in Oncology
MBA or other advanced degree
Knowledge of the Breast Cancer Market
Strong interpersonal skills with the ability to interact with and present to KOLs
Excellent strategic thinking skills with ability to formulate, develop and execute strategy
Ability to gather insights from customer engagements and translate market research findings into actionable insights and tactical plans
Ability to understand and communicate clinical data and high-level science
Strong capacity to collaborate with and lead cross-functional teams. Must work cooperatively with commercial management, clinical development, medical affairs, field sales leadership, regulatory, compliance, market research and others
Demonstrated excellence in project management and effectively managing multiple projects/priorities
Demonstrated ability to lead agencies and other external partners in aligning and developing tactical plans and promotional materials that are aligned with brand strategy
Champion materials through medical, legal, regulatory reviews (promotional review) process
Travel greater than 40% as dictated by business need, including overnights and attendance at some nighttime and weekend programs